Which colors to use and their purpose

Colors are very influential on your site visitor's emotions. This gives them a subconscious cue on what to expect from your site. In designing your blog or website- here a some color ideas to keep in mind.

1.Black is used for a bold, sleek, dramatic, confident, sophisticated look.

2.White is used to portray purity, cleansing, and more neutral look. It is often used to portray a cool environment.

3.Gray is good for a sophisticated, contemporary, hi-tech look.

4. Red is energetic, passionate, powerful. Red is associated with energy, war, danger, strength, power, determination as well as passion, desire, and love. Red brings text and images to the foreground. Use it as an accent color to stimulate people to make quick decisions.

5. Blue is calm, melancholy, loving, the sky and water. Blue is often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. You can use blue to promote products and services related to cleanliness , air and sky, and water Use blue to suggest precision when promoting high-tech products. Blue is a masculine color Dark blue is associated with depth, expertise, and stability; it is a preferred color for corporate America.
Avoid using blue when promoting food and cooking, because blue suppresses appetite. When used together with warm colors like yellow or red, blue can create high-impact, vibrant designs.
Light blue is associated with health, healing, tranquility, understanding, and softness.
Dark blue represents knowledge, power, integrity, and seriousness.

6. Yellow is cheerful, happy, bright, the glowing like the sun.Yellow is often associated with food.
Shades of yellow are visually unappealing because they loose cheerfulness and become dingy.
Dull (dingy) yellow represents caution, decay, sickness, and jealousy.
Light yellow is associated with intellect, freshness, and joy.

7. Green combines blue and yellow. It is stable, calming, expansive, environmental like the trees, grass and shrubs. Green has strong emotional correspondence with safety. Dark green is also commonly associated with money. Use green to indicate safety when advertising drugs and medical products.
Dark green is associated with ambition, greed, and jealousy.
Yellow-green can indicate sickness, cowardice, discord, and jealousy.
Aqua is associated with emotional healing and protection.
Olive green is the traditional color of peace.

8. Purple combines blue and red. It can be energetic or calming.

9. Orange combines yellow and red. It is energetic.Orange represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation. Dark orange can mean deceit and distrust.
Red-orange corresponds to desire, sexual passion, pleasure, domination, aggression, and thirst for action.
10.Turquoise has more green than blue and is thus, a happy shade.

11. Peach has more yellow than red and is thus, calmer than orange.

12. Pink signifies romance, love, and friendship. It denotes feminine qualities and passiveness.

13.Brown suggests stability and denotes masculine qualities.

14. Gold evokes the feeling of prestige. The meaning of gold is wealth. Gold often symbolizes high quality.